Ford’s Fiesta is very popular with
local buyers and the US carmaker now aims to boost sales even further with the
all-new 2013 edition.
As can be expected the latest edition
sports updated styling while also introducing the company’s International
Engine of the Year – the 1.0 liter Eco Boost power plant to the Fiesta line-up.
The Fiesta’s revamped exterior is highlighted by a redesigned front dominated
by a large trapezoidal grille, which makes the Fiesta look a lot like a more
compact Focus from the front.
The
new Fiesta is a radical styling departure from the previous model, with
Kinetic-design sleek lines based on the Verve Concept and seen on new Ford of
Europe models from the Focus to the Kuga.
Ford promises exceptional levels of fuel
efficiency from its patented new 1.0 liter Eco Boost engine (4.3 liters of
petrol per 100km on a combined cycle), while the tried and tested 1.4-litre petrol
and 1.6 liter TDCi engines are also available.
Safety features
Some of the safety features include an
anti-lock braking system (ABS) with electronic brake-force distribution (EBD)
that is standard across the entire Fiesta range, while also making a debut is
Ford’s MyKey. The system enables parents to configure factors such as maximum
speed and audio system volume limits for the car key, so kids won’t be able to
drive faster than 120km/h nor wreck their ears on too-loud Lady Gaga. This
while the snazzy Sync on vehicle infotainment system featuring Bluetooth
connectivity is also onboard.
The Fiesta comes in three specification
grades (Ambiente, Trend and Titanium), with the range topping Titanium models
extensively equipped with premium features including keyless entry, power start
button, auto headlamps, rain sensing wipers, auto folding mirrors and cruise
control. Hill Launch Assist is also offered as an option on Trend models and
standard on Titanium versions.
Ford’s
Fiesta interior
Ford’s
Fiesta rear seats