The Cogito Pop is the Swatch of
smartwatches. It comes in a variety of vibrant and cool hues - pink,
white, grey, blue, black and black with purple. Its round face, plastic
build and chunky bezel also echo the fun factor of the Swatch.
The review unit has a fetching all-white shade and comfortable rubber watch band.
Unlike other smartwatches (except the Casio Edifice EQB-500), the
Pop does not have a display but alerts you through its LED icons.
On the Pop's watch face, you will find four LED icons: text message,
e-mail, social media and reminder. Each icon lights up when a
corresponding alert is received by your smartphone.
On the right are three buttons. The top button can be used to
trigger your smartphone camera, as well as play and pause music. The
middle one is the crown, for adjusting the analogue time. The bottom
button is used for powering up or down the watch.
Pairing the Pop with your smartphone is easy. Simply download the
Connected App (available for Android and iOS), enable Bluetooth on your
smartphone and follow the simple instructions on the combination of
buttons you have to press.
Once connected, you can launch the Connected App to set up the
notification feature. You can set the Pop to beep once whenever there
is a notification.
When all the icons light up, it means you have an incoming or missed
call, alert or alarm activated. To stop the icons lighting up, press
the top button.
You can wear the watch in the shower or at the beach - it is water-resistant to 100m.
The lack of a display for messages and apps means that, unlike
smartwatches that need charging after one or two days, this one should
go on for a year before you need to change its CR2032 coin battery.
The analogue clock is powered by a smaller SR626SW battery, which is supposed to last three years.
RATING
Features 3/5
Design 3/5
Performance 3/5
Value for money 4/5
Battery life 4/5
Overall 3/5